What is Retail ?

Retail is one of the fastest growing industry in country, it changing it's nature from unorganized industry to organized one, offering bright and exciting career opportunities.


Comments

Post a Comment

Popular posts from this blog

Perishable and Non-Perishable Products

Image
A) Perishable Products: The food items like fresh meat, seafood, and ripe fruits are called as the perishable products. These are products which spoil or go bad in a short time . B) Non-Perishable Products: The food items like canned goods, sugar, flour, curls (and chips if air sealed), spices, etc., which can be stored for longer time without spoiling are called Durable products.
Read more

Types of Product

Image
Types of Product Products can be classified into broad categories. For example, based on who uses them can be classified as consumer products and the industrial products. A) Consumer Products It is the merchandise or other item of common or daily use, bought by individuals or households for private consumption. These goods or products are not meant for resale. These goods can be further classified on the basis of how consumer buy them : Let us now discuss each of them. I ) Convenience Products: Convenience products are products purchased frequently by customers without making any comparison and shopping efforts. These products are basically not costly and widely available. Subdivided into three Categories: * Staples products are purchased regularly. Example are Pulses, Flour, Detergent, Toothpaste etc.   *Impulse products are purchased without any plan are also widely available. Example are Toys, Chocolates. *Emergency products are always purchased when there
Read more

Consumer Behavior

Image
Consumer behavior refers to all the processes related to why, how, when, from whom consumers purchase and pay for a product and how they consume and dispose of it in order to meet their need. Consumer Decision Making Process/ Purchase Decision Making Process 1- Need Recognition 2- Information Search 3- Evaluation of Alternatives 4- Purchase Decision 5- Post Purchase Behavior
Read more